Data study · The open-source tooling around AI search

Developers Published 574 MCP Servers for SEO Data on GitHub in 2026, More Than Double the 272 in All of 2025

KGWritten by Kriszta GrenyoPublished October 20263 min read

Of 3,413 new MCP servers for search, SEO, analytics and web data in 2026, SEO data connectors were the fastest-growing group, averaging 69.3 a month against 22.7 a month in 2025.

Analysis of 7,320 web-data MCP server repositories first seen Nov 2024 to Oct 2026 · GH Archive via BigQuery, October 2026

Key findings

  1. 1

    Developers published 3,413 new MCP servers for web search, SEO data, analytics and web fetching in 2026 through October 20, after 3,804 in all of 2025.

  2. 2

    SEO data MCP servers grew fastest: 574 so far in 2026 against 272 in 2025, a 111.0% increase.

  3. 3

    From January to July 2026, SEO data servers averaged 69.3 new repos a month, up from 22.7 a month in 2025. May 2026 alone brought 137.

  4. 4

    Fetching and browser tools are the largest group, at 1,683 of the 3,413 web-data servers in 2026 (49.3%). Web search follows with 1,024 (30.0%).

  5. 5

    Web-data servers are a small slice of the MCP boom: 3,413 of 144,874 new MCP repos in 2026 (2.4%).

  6. 6

    Few get traction. Only 33 of the 574 SEO data servers from 2026 (5.7%) have a recorded star.

Summary

Picture an agency owner who asks Claude to pull last month's Search Console clicks and compare them with keyword data from an SEO tool. Two years ago that took exports and spreadsheets. Now an AI agent can call both tools directly through small connectors called MCP servers.

MCP, the Model Context Protocol, is an open standard that lets AI assistants plug into outside tools and data. Each MCP server is a connector. Since late 2024, developers have published hundreds of thousands of them on GitHub, and a growing share give agents access to search results, SEO data and websites.

In 2026 so far developers published 574 MCP servers for SEO data alone. That is more than double the 272 in all of 2025, with more than two months of the year still to go.

What we measured

We used GH Archive, the public log of GitHub events, in Google BigQuery. We kept repositories with MCP as a separate word in their name, first seen from November 2024, when the protocol was released. We removed probable forks: repos with no forks and at most two stars whose short name matches an earlier repo that had been forked.

We sorted MCP repos into four web-data groups by name: SEO data (Search Console, keyword and SEO tool connectors), web analytics, web search, and web fetching, crawling or browser control. Everything else counts as other MCP. We report new repos by month and recorded stars. Named projects appear only in adoption counts.

SEO data connectors are the fastest-growing web MCP group

111.0%more SEO data MCP servers in 2026 (574) than in all of 2025 (272)

New web-data MCP servers per month, by group.

New web-data MCP servers per month
01683365046722024-112025-022025-052025-082025-112026-022026-052026-082026-10 (to 20th)

New repos

MonthWeb searchSEO dataWeb analyticsFetch, crawl or browserTotal
2024-1141128
2024-1243314895
2025-0138525499
2025-02501149101
2025-03106179193325
2025-041332622212393
2025-051102712216365
2025-06953010199334
2025-071052818232383
2025-081023413210359
2025-0998215196320
2025-101042625213368
2025-111534319310525
2025-12691410139232
2026-01111286164309
2026-021325413169368
2026-031597624270529
2026-041436025214442
2026-0512313719322601
2026-06947516179364
2026-07925515137299
2026-084622564137
2026-0958367103204
2026-10 (to 20th)6631261160

Source: aisearchoptimization.net analysis of 7,320 web-data MCP server repositories first seen Nov 2024 to Oct 2026 · GH Archive via BigQuery, October 2026

SEO data servers went from a handful a month in early 2025 to 137 in May 2026. The dip after July 2026 coincides with gaps in GH Archive's own event collection, so we treat August to October as incomplete.

Half of web-data MCP servers fetch pages or drive a browser

49.3%of 2026 web-data MCP servers fetch, crawl or browse websites

Share of each group among web-data MCP servers, by year.

Web-data MCP servers by group
Group2025 repos2025 share2026 repos2026 share2026 repos with 1+ star
Fetch, crawl or browser2,22358.4%1,68349.3%95
Web search1,16330.6%1,02430.0%67
SEO data2727.2%57416.8%33
Web analytics1463.8%1323.9%10
Total3,804100%3,413100%205

Source: aisearchoptimization.net analysis of 7,320 web-data MCP server repositories first seen Nov 2024 to Oct 2026 · GH Archive via BigQuery, October 2026

SEO data more than doubled its share of the group, from 7.2% to 16.8%. Fetch and browser tools still dominate, likely because almost every agent needs to read web pages.

A few company-built servers hold most of the attention

19,092recorded stars for Microsoft's Playwright MCP server, the most of any web-data connector we found

Recorded GitHub stars for web-data MCP servers published by the companies behind the underlying service.

Stars on company-published web-data MCP servers
Playwright MCP (Microsoft)
19,092
Firecrawl MCP server
4,203
Exa MCP server
2,675
Browserbase MCP server
2,323
Tavily MCP
906
Brave Search MCP server
356
Kagi MCP
201
Ahrefs MCP server
50
PostHog MCP
30

Recorded stars

ServerGroupRecorded stars
Playwright MCP (Microsoft)Browser19,092
Firecrawl MCP serverFetch and crawl4,203
Exa MCP serverWeb search2,675
Browserbase MCP serverBrowser2,323
Tavily MCPWeb search906
Brave Search MCP serverWeb search356
Kagi MCPWeb search201
Ahrefs MCP serverSEO data50
PostHog MCPWeb analytics30

Source: aisearchoptimization.net analysis of 7,320 web-data MCP server repositories first seen Nov 2024 to Oct 2026 · GH Archive via BigQuery, October 2026

Across the whole group, recorded stars are thin. In 2025, 53 of 272 SEO data servers (19.5%) earned a star. Most connectors look like personal builds that wrap one API for one person's workflow.

What this means

AI agents can now pull search results, rankings and analytics on demand. Marketers who use them can check your site and your competitors' sites far more often than any human researcher did. Agents also fetch pages to answer questions directly, so the content an agent can read on your site matters more each month. Expect any AI search optimization agency worth hiring to test your pages the way these agents read them.

Make sure your key pages load their main text without heavy scripts, and that facts like prices, hours and service areas appear as plain text. Where AI tools come up short on your site today is the to-do list for LLM optimization, and a free AI visibility audit writes that list for you.

Limits

We matched repo names only. MCP servers without MCP in their name are missed, and group assignment uses name keywords, so some repos land in the wrong group.

GH Archive recorded far fewer star events in 2026 and had collection gaps in October 2025 and August to October 2026. Counts for those months and all 2026 star figures are understated.

First seen is the first recorded public event, not the exact creation date. Fork removal is a name-based heuristic.

Programming language is not part of the event data, so we do not report it.

Embed this research

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Cite this study

APA

Grenyo, K. (2026). SEO Data MCP Servers on GitHub More Than Doubled in 2026. AI Search Optimization. https://aisearchoptimization.net/resources/data-studies/seo-search-mcp-servers-github-2026

Plain link

SEO Data MCP Servers on GitHub More Than Doubled in 2026 - AI Search Optimization - https://aisearchoptimization.net/resources/data-studies/seo-search-mcp-servers-github-2026

Download the data (CSV)

Frequently asked questions

What is an MCP server?

It is a connector that lets an AI assistant use an outside tool or data source through the Model Context Protocol. We counted 271,811 MCP repos on GitHub from November 2024 to October 20, 2026.

How many MCP servers handle search or SEO data?

We found 7,320 web-data MCP servers: 3,804 first seen in 2025 and 3,413 in 2026 through October 20. In 2026, 574 were SEO data connectors and 1,024 were web search connectors.

Which web-data MCP servers are most popular?

Among company-published servers, Microsoft's Playwright MCP has 19,092 recorded stars, Firecrawl's 4,203 and Exa's 2,675. Most other web-data servers have no recorded stars.

Why does this matter for my website?

Agents using these connectors fetch and read web pages to answer questions. About half of 2026 web-data MCP servers (49.3%) exist to fetch, crawl or browse sites.

See where AI search leaves you out

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